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ESSENCE

  • The best food is what can make people feel its natural taste
    without too much seasoning, and good ingredients are necessary for that.
    Likewise, great clothes can be made with only good materials
    keeping their characters and shapes.







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    COMFORT

  • We think that 'clothes' are the minimal place where people stay.
    We will design 'comfortable moments' where people can feel happiness
    in a small place called clothes.







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    CONCISENESS

  • Dieter Rams said "Good design is unobtrusive.
    It should be both neutral and restrained, to leave room for the user's self-expression"
    FACADE PATTERN would like to redefine design as 'a courage to reduce'.
    We hope to create products that our customers think of as 'wonderful' and 'beautiful'
    by properly harmonizing simple and plain designs with functionality.







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    HONESTY

  • Fashion, that is to say people's tastes, changes fast along with the trend of the age,
    but we think that a brand's own value and belief must be unchanged.
  • We promise ourselves we will create clear, concise, user-driven and ever-satisfying designs.